Moe' than just advertisement: Reflections on the use of anime characters for tourism promotion

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In Japan, advertisements featuring anime characters are often used to sell goods and services. Marketing strategies that use anime characters exploit people
Moe' than just advertisement: Reflections on the use of anime characters  for tourism promotion
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Moe' than just advertisement: Reflections on the use of anime characters  for tourism promotion
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Moe' than just advertisement: Reflections on the use of anime characters  for tourism promotion
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Moe' than just advertisement: Reflections on the use of anime characters  for tourism promotion
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